I woke up this morning to a beautiful Denver skyline and am thrilled to, once again, be part of the American Camp Association's National Conference. This being ACA's 100th Anniversary, should make this event particular festive. I understand their registrations are UP from last year, which tells me that camp professionals are ready for new ideas and committed to promoting the benefits of camp for the next 100 plus years. Todays session, Back to the Basics, focuses on the most fundamental marketing ideas. It should prove to be a nice review for intermediate marketers and a fresh, simple approach for beginners.
Here are the slides for the ACA session for those who didn't get to attend -- or for your review. If you download the slides leave me a quick comment and let me know what you think.
