As more and more Millennials become parents it will become increasingly difficult for camps and other youth-oriented 
organizations to ban or limit the use of cell phones and other wireless communication devices.
Social Media Today reports on a new whitepaper by Mr. Youth, Millennial Moms, (those born after 1977) are quickly surpassing college students to become the most dependent users of the on-line and wireless communication tools.
The report documents this segment of the population's ability to multi-task, utilize multiple devices and over share on popular social networks. Another interesting point is that this generation utilizes communities, or even creates communities when they are dealing with important life changes.
The blogosphere is exploding with "Mommy Bloggers," who cover everything from child-rearing and household finance to summer camps and youth sports.
These moms are young, digital natives who may feel entitled to a different type of connectivity than their Gen X predecessors before. Further, they will respond, expect and, even welcome marketing messages delivered to them via social networking and wireless applications.
These moms are young, digital natives who may feel entitled to a different type of connectivity than their Gen X predecessors before. Further, they will respond, expect and, even welcome marketing messages delivered to them via social networking and wireless applications.
How ready are you to speak their language? Let me know your thoughts by commenting below.
