CPRS - Talkin' 'Bout My Generation

Boomers and Xers outnumbered Millennials, who got a chance to havee their say during a recent workshop a the California Park and Recreation's 2009 Conference in Santa Clara.  The audience, seated from oldest (most mature as they preferred to be called) to youngest -- learned the difference between Milestone Marketing and Generational Marketing during a fast-paced session full of laughter and truth.  (It's funny how the two often go hand-in-hand.)  For those who attended, and those who didn't, I'm happy to post these handouts from the session.  Full of tips and strategies, to reach everyone across the generational spectrum, I especially encourage you to review the information with front-line staff and volunteers.

Download Talkin' 'Bout My Generation 2009