I came across an on-line article posted at Los Angeles Daily News titled, Healthy Things to do in L.A" The very brief article listed a few activities (attending the FitExpo, going on a "yoga date") that promote health and wellness in the Los Angeles area.
Why not PITCH THIS -- Send an email to your local newspaper suggesting a similar story or even a regular column: Healthy Things to do in your town name here.
This is a perfect tie-in to American Heart Month (February) sponsored by the American Heart Association. Their web site has dozens of ideas to promote cardiovascular health in your home, office and community. For example, choose one specific day (maybe Leap Day) to encourage your entire staff to wear red in honor of heart health and the American Heart Association's campaign: Go Red for Women Campaign. 
But don't let this opportunity pass you by. As February ends, so does this logical and newsworthy tie-in to a national cause.
