Little Red's Big Ideas

A Few Projects I've Worked on Recently

Every picture tells a story of a project, event or team effort! Most importantly every picture represents a happy audiences!

Download Bookapalooza FLYER (2)

Download Sally Kohn lecture FLYER w LeeLondon

Download Foodies FLYER underwriter pkg

Download Bookapalooza FLYER (2)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Break the Ice with this 5 Minute Marketing Plann - NRPA 2017

As a lunchtime session or kickoff workshop, these slides go along with a Marketing Planning Icebreaker shared at the #nrpaconference

  Download 5 Minute Marketing Icebreaker

Awesome Apps Presentation for NRPA 2017

Since 1994 I've been honored to be part of the National Recreation and Park Association's Annual Congress.  So many wonderful times and, I'm sure 2017 will be dazzling!  The file below is my presentation from this year's MarCom Boot Camp (That's Marketing Communications for those without a jargon dictionary).  Thrilled to be joining a fine group of trainers for this full-day Pre-Conference Workshop.

 

Download Awesome-apps-marketng-2017 NRPA

A Great List of Free Marketing Tools from Buffer

If you're up for an online journey to explore free online marketing apps, this blog post by Kevan Lee is a wonderful, current place to start.  The article has links to all of the sites mentioned for you to check them out with ease.  Warning: this is a bit of a rabbit hole! Once you start clicking it will be hard to stop.  Give yourself a couple of hours to really dig in. 

1. Buffer
2. Canva
3. Google Analytics
4. Hotjar
5. Simply Measured
6. Open Site Explorer
7. Charlie
8. HubSpot Marketing Free
9. WordPress
10. Crowdfire
11. Medium
12. Wistia
13. SumoMe
14. Segment
15. Peek
16. Google Scholar
17. Google Trends
18. Blog Topic Generator
19. Content Idea Generator
20. Readability
21. Hemingway
22. Onpage Optimization Tool
23. After the Deadline
24. Readability Test Tool
25. Save Publishing
26. Followerwonk
27. Latest.is
28. Tweriod
29. Must Be Present
30. Conversation Score
31. Wolfram Alpha Facebook report
32. LikeAlyzer
33. Fanpage Karma
34. Facebook Page Barometer
35. Quicksprout
36. Website Grader
37. SharedCount
38. Newsle
39. Rapportive
40. MentionMapp
41. Down For Everyone Or Just Me?

Free SEO Tools from LunaMetrics

Free SEO tools from Zack Tabler and LunaMetric.  Check out their list and read the article below.  

https://www.lunametrics.com/blog/2017/01/17/2017-favorite-free-seo-tools/

The Best Deail in Parks and Recreation Education returns! But it's time to sign up

The 2017 Park and Recreation Monthly Webinar Series kicks off in a few days --  Wednesday, February 8 and next Thursday, February 16.  According to our records you have not yet signed up for the 2017 series.  We'd hate to have you miss out on this monthly education program -- not to mention the CEUs. 

 

Here is a link to register Skills Development Webinar Series, brought to you by the Illinois Park & Recreation Association.

 

Take a look at what's in store for the coming year...

FEBRUARY- The Many Faces of Diversity February 8, 10:15 am CST & February 16, 12 Noon CST

MARCH- Master Plan for Accreditation Success March 8, 10:15 am CST & March 16, 12 Noon CST

APRIL-Leadership and Organizational Behavior  April 12, 10:15 am CST& April 20, 12 Noon CST

MAY- Alternative Funding and Partnership-Dollars That Make Sense May 10,10:15 am CST & May 18, 12 Noon CST

JUNE-Effective Workplace Communication June 14,10:15 am CST & June 15, 12 Noon CST

JULY- Social Media Across the Generations-Facebook, Instagram, Snapchat, and More July,12:15 am CST & July 20, 12 Noon CST

AUGUST- Survey Says: Writing Questionnaires and Avoiding Common Pitfalls August 9,10:15 am CST & August 17 12 Noon CST

SEPTEMBER- Making Your Special Events Extra Special September 13,10:15 am CST& September 21, 12 Noon CST

OCTOBER-Improving Morale In Good Times and Bad  October 11,10:15 am CST& October 19, 12 Noon CST

NOVEMBER- Emotional Intelligence In The Workplace November 8,10:15 am CST& November 16, 12 Noon CST

DECEMBER- Give The Gift of Great Customer Service  December 13, 10:15 am CST& December 21, 12 Noon CST

NRPA 2016 - Branding and Schmoozing are trending!

I've been attending the NRPA Congress since the mid 90's and I must admit, I am as excited about this conference as I felt at the beginning of my journey into the park and recreation profession.  I began as a brand-builder launching the Benefits are Endless... Campaign with people who have become both professional and personal friends.  This year, the Benefits are Endless... celebrates 20 years of helping tell the park and recreation story through its catch phrases and graphics which have evolved, transformed and elevated the public perception of parks and recreation agencies through the world.  This year at Congress I will be presenting two of my most popular programs in their unabridged versions and with resources included.  I hope you'll stop by and say "Hello!" and sit in on a session or two.  The long versions of both sessions are posted below.  Have a wonderful conference and happy schmoozing!

Download Branding-essentials-attract-profitable-partnerships-1

Download Schmoozapalooza with sources 2013

Wyoming Recreation and Parks Association - Sponsorship Workshop Resources

Cheyenne Wyoming, here I come!  This "playground of the west" is hosting its conference and I am lucky enough to be part of the fun. Here are the extended slides and handouts from the 5 Minute Sponsorship session.  

Download 5 MInute Sponsorship

Download Five Minute Sponsorship 2016

Here are the slides and Awesome Apps Cheat Sheet.  Happy hunting.

Download Awesome Apps Marketng 2016

Download Awesome Apps 2016

Wisconsin Recreation and Park Association Workshop Resources

It's an honor to be part of WRPA's 50th Anniversary Conference in the Wisconsin Dells, where, as a Minnesota girl, I spent many a summer vacation.  But, of course, a conference is more than fun and games and I hope to pass along lots of great ideas to those who attend my sessions. Here are the handouts and bonus material I promised my audience.  Enjoy!

Download Branding Essentials Attract Profitable Partnerships

Download Awesome Apps 2015

 

 

How to Recruit, Hire and Train Great Seasonal Staff

This is one of my favorite topics since I work so often with teens and young adults in my personal life.  I live with a teenager and volunteer regularly in his theatre class so I get to see, hear and experience what motivates kids today.  While my son and his peers don't represent all young adults, they continually remind me that what worked to motivate me in the 70's and 80's may or may not work today.  My sessiona at the Nevada Recreation and Park Association Conference was a great conversation.  Here are the slides and additional materials I promised to those who attended.   Download Staff 2013

Here is the Customer Care Assessment I promised to post.  Use it as part of your interview process. Remember... you can't train personality!

Download Customer Care Assessment

Finally, here's a longer version of the handouts.  Let me know if I can help with your upcoming staff training.  Either live or via webinar an outside trainer can make a real difference in how your staff hears the message. 

Download Hire, Train, Keep Staff

Leave a comment to let me know your were here! Don't be a lurker :)