It's so hard to break through the clutter and get your message noticed these days. Advertising pops up (literally) all around us -- on our screens, in our homes, driving down the freeway, walking through the grocery store aisles -- it seems everyone wants our attention. So, how do you get your message, not only noticed, but remembered?
That's easy! Put your message on an item that your recipients WANT to receive. Give them something they need, want and appreciate. That's the age-old idea behind using promotional products to build brand recognition and tell your story.
Parks Make Life Better!(sm) is a branding campaign developed by the California Park and Recreation Society which, from its launch, understood the importance of adding promotional products to its branding toolkit.
Who can use the Parks Make Life Better! Brand? If you are a member of CPRS then your agency can use the brand. It's as simple as that! All you need to do is sign the "Logo Use Agreement" which can be downloaded here. About half of all California's Park and Recreation agencies have already signed the agreement. To see if your agency is a Branding Partner click here.
What if I'm not a CPRS member? What if I'm not even in California? I love the logo, can I still use it?
If you are not a CPRS member but would like to take advantage of this fantastic campaign and the entire PMLB toolkit, simply send an email to firstname.lastname@example.org and we'll get you started. There is a nominal membership fee (usually $85) for out-of-state agencies which entitles you to the extensive toolkit and templates associated with the campaign, as well as the entire CPRS online resource center.
Once you have become a Branding Partner you can use the Parks Make Life Better!(sm) logo on all of their marketing tools from brochures and web sites to t-shirts and water bottles.
CPRS and the ADvisors Marketing Group have teamed-up to offer ANY promotional item with the Parks Make Life Better! logo. Of course, the idea of the campaign is that you ADD your agency name/contact information to the Parks Make Life Better! logo to make it yours.
Did you know that there are over 250,000 promotional items ranging from A to Zipper Pulls! You can view/download/print a useful Parks Make Life Better!(sm) Promotional Products Catalog with the most popular items (t-shirts, water bottles, key tags, pens, balloons) by clicking here. However, the real power of the program is your ability to put the logo on any of more than 250,000 items that fits your budget, theme or audience.
Click here to search for any item/theme/event/budget you can imagine in real time. It's a totally free service!
OR if you want to get moving on a project lickety-split call/email Andy 800-423-8478 (800-IADVISU) to talk to a REAL person who can help you with anything you might need.