If you're feeling a bit overwhelmed by Twitter, you're not alone. There are so many people jumping on the Twandwagon that it's hard to tell if you, too, should get involved. Whether you think Twitter is silly or savvy -- I encourage everyone to spend some dedicated time exploring the Twittersphere. It only take about 60 seconds to create an account allowing you access. (Remember, Facebook users, Twitter is similar to your status updates AND you can set up your Facebook page to be fed status updates directly from Twitter allowing you to get two-for-one updates.)
I tweet semi-regularly (5 - 10 times/week) and try to post information, links and articles that will help my target audience. (Please follow me @ParksMarketing )
I must admit, however, that sometimes I get confused about who, what and why I should follow. I try to follow everyone who tweets about Parks and Recreation, Summer Camps and Community Events. I often follow people who follow me unless I see absolutely no connection or point of interest. But, once all those "tweets" populate my page it's hard to filter out what's important and what should stay in the background. I'm starting to direct tweeta bit more (it's actually like sending an email to a specific person) which helps prioritize important conversations. I'm also continuing to learn about twittering more effectively by reading the Twitter Blog (a wealth of information.)
If you want to learn more about how others are using Twitter, sign up for my FREE WEBINAR: Social Networking - The Least You Need by clcking here.
Mashable.comis also a priceless, credible time-saver in terms of culling the best of the best Twitterers (and other web-based resources) into nice compact lists. Here are three examples:
"75+ Environmentalists to Follow on Twitter." - From Al Gore to Greenpeace this list of both people and organizations is a perfect place to find others committed to protecting the environment. (I couldn't help but notice the lack of national or regional park and recreation agencies on the list. Come on, readers! Let's get tweeting!)
70+ Non-fiction Authors - This list is separated into authors that write about Careers, Business/Marketing, Creative Nonfiction/Memoirs, History, Social Media, Science and More.
100 Great Resources for Creative Inspiration -- How many times have you been stuck for an idea to add some energy to a brochure, add, event or program? This list is one of my favorites! Open your mind and enjoy these sometimes bizarre, always unique design ideas.
Remember my social networking rule: Dedicate 2 hours/week to guilt-free social networking/Internet research and marketing. Go to a library, leave work early or come in late to avoid firewalls surrounding your office computer.
If you want my readers to follow you on twitter, feel free to post a comment below.